Listen To How Well Dan's
Strategies Have Worked for The Individuals and Businesses Who've Used
one idea you gave us at the meeting has made us the most
money ever in such a short time - within nine weeks of the meeting, we
made a total gross profit of $271,752.34 (on a mailing cost of only
$11,714.41). You've helped us make money since 1993, and many
of your ideas have earned us a small fortune over time, but nothing has
ever made us this much, this fast.
in large part to your powerful methods and strategies,
and guidance, we are going to break the FIVE MILLION DOLLAR
yearly sales mark for the first time in the history of our
T.J. & Eileen Rohleder, M.O.R.E. Inc., Kansas
Kennedy's smart marketing advice has been of
great value to our business."
- Joan Rivers
"I have purchased thousands of dollars' worth of
Dan Kennedy's books, tapes, newsletters, special reports and have had
him speak at two of my Marketing Boot Camps held for the photography
industry. His wealth of business-growing ideas have helped me grow
personally and professionally - and directly added no less than
$336,000.00 to my sales last year."
-John R. Hartman,
President, Contemporary Photography, Stevens Point, WI
business in 4 days, and a big chunk of that was extra revenue I'd have
never seen without the one suggestion you gave me. If I'd been using
that one since the first of the year, I'd be at least $100,000.00
a much deserved testimonial. I should have sent you this formal
thank-you sooner, but I've been so busy making money with all the
killer marketing stuff I've learned from you, I haven't taken the time.
Anyway, my relationship with you is directly responsible for over
$500,000.00 in sales in less than 2 years."
Joe Polish, Piranha Marketing, Inc.
can't thank you enough for all the valuable information, insights and
techniques you provided at the Copywriting Clinic. It is definitely the
most valuable training I have received in copywriting.
From 1992: "It
seems like, after 14 years of 'hoping' and struggling, you've finally
shown me how to make real money from selling my information. Things are
now happening I never thought were possible. Dan - you are one of the
handful of people who really got me started."
sold 3,407 videos in the "Kahuna Warrior Mind" series in the
last 4 weeks alone! We pull in $33.00 plus
S&H for each video. And of all the purchases, we've
had only 17 choose the "Silver" package, and 9 of those upgraded to
"Gold" as soon as they watched the "Quick Start Video". Most
of the rest buy the "Gold", but are immediately sold up to "Platinum" -
for another $97.00."
Dr.John La Tourrette
"Dan Kennedy's reputation for teaching people how
to make money in direct mail is second to none on this planet. Direct
marketing industry heavyweights everywhere turn to Dan on a daily
basis, and willingly pay huge sums of money for his no-nonsense
approach. His cash-generating ideas overflow like Niagara Falls!"
"Dan Kennedy is a lean, mean information selling
machine. His amazing business blueprint, The Ultimate Information
Entrepreneur, gives you more useful, wallet-fattening secrets than 10
other books. Reading it is like getting a master's degree in how to
profit from today's information age economy. Just one idea I took from
one page out of Dan's Manual paid me back over $10,000.00 almost
instantly. I simply can't recommend this highly enough. It's worth ten
times the price."
Financial Freedom Association of America, Citrus Heights, CA
"The "Mega System
For Speakers" would be a bargain at twice the price. It is an absolute
must for people who are serious about the business side of speaking."
Marketing Solutions, San Francisco, CA
"The Mega System is excellent. It was like a breath
of fresh air to hear you expose the nonsense about career speaking."
CFP, Metaire, LA
been speaking for profit for a number of years. Two things hit me right
away (about your Mega System For Speakers): first, how much easier and
more profitable my speaking business could have been if I would have
had Dan's information to begin with. Second, how putting just a few of
these proven techniques into action will substantially increase my
bottom line this year - and for many years to come."
Serling, Stratford Marketing Group, Studio
"If you want to make
waves, go to Harvard and get your Ph.D.. If you want to make money, get
your Ph.E. - run to your nearest bookstore and get Kennedy's new book-
it's a four year course in Entrepreneurship."
Ries, Co-author "22 Immutable Laws of Marketing"
"Ever since I first
saw you speak and bought your materials, my life has changed for the
better. My selling was pathetic! My attitude was pitiful. My income
decreasing. NOT ANYMORE. My selling is great - I just closed the
largest single order in my division history; $1,472,050.00! My earnings
have increased by 159%."
Gedymin, Oconomowoc, WI
helped to vault my business to the next level. One year ago, when we
met at your seminar, I was in start-up mode. Using your information,
ideas and input over the last year, we have met and surpassed our sales
goals for one year. What a tremendous feeling!"
-Don R. Campbell, Campbell Business
Services, Inc., Vancouver,
"I've used a lot of
your ideas, with the latest success wrinkle being 'your choice'…I
created three levels of packages…I've had a near 75% up-sell from $2.95
to $50.00 on my recorded message!"
"How to Be Your Best at Trade Show Selling", "49
Ways to Be Your Best at Trade Show Selling", "Increase Your Trade Show
Sales Immediately" and "The Accidental Landlord". Colorado Springs, CO
"In 1993, I attended
Peter Lowe's Success day in St. Paul, MN. I purchased both sets of your
tapes (including Magnetic Marketing) and promptly set to work. Although
my company has a direct-mail program that I participate in, I had not
developed any type of follow-up of my own. Using your system, I did so
and am very pleased with my results. I tripled my sales results and
increased my referrals by 100% based on what I've learned from you.
-Karen Popken, Mary Kay Independent Senior Sales Director,
Apple Valley, MN
You are one of
the very few people I can truly say changed my life. Just a few years
ago, when I was a marketing 'nobody', you were there for me. You were
always available for me, gave me speaking opportunities, advice -
everything I needed to make the leap into the 'big time'. I'm not sure
why you did it, but I'm very thankful you did. Your products have had
more of an impact on me than any others. But more than that, your
friendship and support were the factors that gave me all the
opportunity I needed. I took that opportunity and ran with it.
have more money than I'll probably need for the rest of my life. So
much of the credit for that goes to you. Yeah, I know money
isn't everything, but money buys you freedom - and freedom is
everything. Mary and I are going on a two week cruise in a few weeks.
When I get back, I'll be taking the steps necessary to sell my
business, take on a majority partner, or whatever it takes to pass on
this terrific business to someone who'll take it even higher. Mary and
I will then move on to lots of other things we want to do. Dan, thank
you so much for everything you've given me and done for me. I'll never
forget it." -
Paul Hartunian, New JerseyNationally-known Publicity
Expert, Speaker and Author of
Dan's 1998 Super Conference. It cost me twice as much as any other
attendee because I had to travel 26 hours, jump on 5 different planes,
squished like a sardine. Also, my Australian dollar was worth half the
U.S. dollar. Although overcome by jet lag and struggling to stay awake,
learned two strategies that directly enabled me to increase the sales
of my mail-order business by 86%, and increase profits by 300%, which
in turn enabled me to sell the business I had started with zero for
$420,000.00. Now I have started another company that is already worth
more than a million dollars."
-- Mal Emery,
Scarborough, Perth, Australia
Dan: I'm writing today to share a few thoughts about my experiences
with your work. I've spent roughly $700.00 with you in the past year
for various books, kits and newsletters. In a world of hype, I've found
your materials to be honest and results driven. Speaking of results, my
mailings (based on your advice) consistently pull a 7 % to 10% response
rate - unheard of in the long-distance industry, where
competition is fierce. My own experiences are proof that your methods
Tony Rubleski, Owner, Sound Advice, Michigan
your information is worth more than its weight in gold! Just
one idea I got from you recently pulled in over $102,396.17 in less
than 47 days! In fact, on my biggest day, I brought in a whopping
$.35,772.83. When I told my wife, she got angry - because
with your idea, I made in ONE DAY what it takes her ONE FULL YEAR to
make as a full-time veterinarian! (I made it up 10 her by buying her a
new home - with four acres for her new horse). That one idea paid for
all of the books, courses, and seminars (including travel and food)
I've ever bought from you. In fact, I could spend $7,500.00 a year on
your products for the next 10 years - and still not spend all of the
money I made with this one brilliant idea. You've got a client for
life. Thanks again, Dan.
my money in your marketing information has brought better
returns than the stock market on its best day - and I don't. have to
worry about any risk! --
Gardner, President, Success Achievement
"Thank you! I invested in your Magnetic Marketing
System about seven months ago and it has literally changed my life. You
promised you had strategies that would work for any business and you
were right. I'm a professional magician. Before I got your System, I
did 12 to 20 shows a year - obviously not enough to make a living.
After putting into action what you teach, I now book between 20 to 30
shows a month!"
The Magic of David Dee, Roswell, GA
"After attending your seminar in Omaha, we
purchased your Magnetic Marketing System. WOW! We used the 3-letter
System to sell our Coupon Books. We targeted 1,600 local companies. We
sent out our letters about 9 days apart. Our response: Letter #1, 7%;
Letter #2, 8%; Letter #3, 3%; total response: 18%! We sold 3,700 books
and had a profit of $26,000.00! You're a legend!"
The Big-O Book, Market Innovators, Omaha, NE
"Marty Chenard's Power Marketing Analyzer will
force you to strategically think of every single aspect of why people
will or will not do business with you. This is in my opinion the most
powerful think tool that has ever been introduced to the world of
Direct Marketing. It will help you produce million dollar ideas if you
Hartman, President, Contemporary Photography, Stevens Point, WI
"Listen, there's a lot of opportunity in the
information products business, but finding the path to success can be
like wandering into the forest in " The Blair Witch Project." Dan's
seminar saved me from a lot of frustration, wasting a lot of money and
- Here's the most important thing - wasting a huge amount of time. In
my market, I couldn't have afforded to waste the time it would have
taken me to learn everything that Dan covered in just three days."
Colombo, Winter Springs, FL
Power Market Analyzer software is
fantastic. It made very clear exactly how to put together my direct
mail piece. My sales letter literally re-wrote itself before my eyes.
The thing I was most impressed about is how easy it makes the copy
writing process. I used to "hate" writing my copy. I constantly
procrastinated because I didn't have a clear-cut plan or formula to
tackle it. No more. With your program, it takes all the guesswork out
of it. My prediction: I will double my response and my sales within the
next three months."
Executive Director, R.S.S., Inc.
"...what this all comes down to, Dan, and that I
want to thank you from the bottom of my heart. I have spent hundreds,
maybe thousands of dollars with you over the past couple of years and
here I am thanking you for it! I can honestly say that I have made well
over 20 times the investment with your information. It's all
straightforward, "no BS", real."
"I have been using your materials and advice for
two years, as Vice-President of Sales and Marketing for a mortgage
company. I am directing a direct-mail campaign that sends over 75,000
pieces a month to homeowners all over the United States. Our
direct-mail program has resulted in a 300% to 400% increase in sales
Seacoast Equities Inc., La Mesa, CA
"I'm the mortgage broker in Ottawa you may or may
not remember. I've been using your 'stuff' for about 3 years we are
getting about 400 calls - are you sitting down? - a day! Thank you."
Ottawa-Carleton Mortgage, Canada
"I am one-third of
the way through The Ultimate Information Entrepreneur and almost done
with the Conference Tapes - both have been terrific! The information is
very valuable and has re-stimulated my thinking about how to promote my
business and products."
Steve Miller, The
Adventure Of Trade Shows, Federal Way, WA http://www.theadventure.com/
"We use your tapes and newsletter as part of our
resource library. I am very impressed with the practical value of the
Missouri Small Business Development Center
"Dan Kennedy is directly responsible for my selling
over $500,000 books and videos."
"To my speaking
colleagues: I've said it before and I'll say it again - there is no one
who knows more about the real world of speaking than Dan Kennedy. When
it comes to knowledge of how to organize, market, sell and build
products and services at a profit, Dan Kennedy has no equal. For over a
decade, I have utilized Dan's ideas in my own speaking, training and
consulting business. As a consequence, we have been fortunate enough to
show consistent growth and continue to do so. I recommend Dan's
materials have catapulted me out of a roach-infested, black and
sorrowful dwelling! I'm now being referred to as 'one of North
America's top sports artists' who's paintings belong to a dozen
superstar athletes. I had an opportunity to market two of my
lithographs for an estimated profit of $500,000.00 in 1994.
Six years ago, I was a homeless person living in a shelter
for abused women. I keep your books next to my bed, beside Napoleon
Hill's. You're a lifesaver!"-
Katherine Allen, Ontario, Canada
you're a salesperson, businessperson, or entrepreneur, your
greatest asset is your mind. Your second greatest asset is Dan
Dave Bellizzi, Dir., The Silva Method For Sales Professionals
double majored in advertising and marketing in college but I
have learned more about these two areas from your books and tapes in
the past month alone than I learned in college, 15 years in
the corporate world, and the last 13 years being self-employed."
John Hayes Jr., TCI Publishing Co., Florida
have used your direct-mail campaign strategy and had tremendous
results. I spent $1,500.00 for a 500 piece mailing that
created $20,200.00 in income."
Randy Thomas, Illinois
want, you to know, your methods work great. There is nothing
better than customers coming to you instead of you chasing them."
-- Terry Butz, T.R. McTaggart Co.,
a manufacturers' representative in the home furnishings industry,
calling on furniture store buyers. Your `Magnetic Marketing'
has completely replaced prospecting and cold-calling for me.
And, in the past year, I've opened 22 new accounts - about $150,000.00
in new business, at a total cost of about $700.00, using your method.
And that was before I got serious about this approach."
-- David Love, California
"I have used
many of your ideas to successfully attract a steady stream of quality
customers into my business, and to keep them coming back. Over the many
years of reading your newsletter and studying the majority of written
and recorded information you have so brilliantly created, I have come
to one conclusion: you are, without a doubt, the greatest expert on
written marketing material on earth."
Gregg Bartell, Bartell's Pro Car Care, Wisconsin
one of your ideas exploded sales in a business I've had for eight
years. Your idea got me one of my biggest orders ever - a
$17, 001.00 check delivered by FedEx. Then another
prestigious company got interested because of my offer. Phenomenal!"
-- Dick Miller, Miller Co., Wisconsin
have used your MAGNETIC MARKETING TOOLKIT with fantastic results: (1) Increased
sales 21% in 1997 vs. 1996; (2) 1, 221 NEW customers
on the books since August; (3) $7,000.00 in advertising cost
SAVINGS for '98 vs. '97; (4) Increased customer's average
purchase price; (5) Increased new customers' return visits within first
30 days. Since studying your material, I quit conventional advertising
and started zeroing in on my true customer base. You are The Man! Thank
- Dennis Babjack, Owner, Washington Street Mercantile
reputation for teaching people how to make money in direct-mail is
second to none on this planet. Direct
marketing industry heavyweights everywhere turn to Dan on a daily
basis, and willingly pay huge sums of money for his no-nonsense
approach. His cash generating ideas overflow like Niagra Falls!"
Raymond Aaron, Toronto, Canada
"This was fantastic! I have lists to begin to
implement. The most exciting thing involves the book I am currently
writing, "Liberate The Leader: Giving Every Women The Guts To Lead." I
plan to seed the book with references to my web site and information,
which can be found on the site. Also, I'm excited about working with
Ken McCarthy on a new site, which is designed to sell! Thank You!"
Dr. Claudia Rose
Best Selling Author of
Liberate the Leader: Giving
Every Woman the Guts to Lead;
Daughter of Spirit, Daughter of
Peace: A Prayer for Humanity